Licensing Basics

The University of Central Florida has contracted with Collegiate Licensing Corporation (CLC) to administer the licensing of the university's trademarks, service marks, trade names, designs, logos, seals and symbols. UCF utilizes the services of CLC to help ensure that the marks of UCF are used in a manner that is consistent with the goals of the University and that UCF is properly compensated for the use of University marks. CLC provides us with an accounting, control, enforcement, and protection mechanism.

Items for Sale/Resale

Items for Internal Consumption/Promotion

FAQ's

Currently Licensed Vendors

All items produced using the trademarks of the university must be under a CLC license or a Licensing Waiver granted by UCF Business Services.

All items produced using the trademarks of the university and for resale are subject to the royalty payment requirements as set forth in the CLC licensing agreement.

Royalties are not due to the university on items produced for internal consumption only. However, the designs must still be approved by either University Marketing or Athletics (as appropriate) and produced by a CLC licensed vendor.

Items for Sale/Resale
Vendors must request an application packet from the "Downloads" section of the CLC website, www.clc.com. They have application processes specifically for local and non- local vendors.

Items for Internal Consumption/Promotion
One-time vendors may request a licensing waiver from Business Services . However, vendors that intend to have an ongoing relationship with UCF should apply for a local restricted license through CLC or a general license by visiting the CLC website at www.clc.com. (Note that waivers are granted only for unique products not produced by CLC Licensed Vendors.)

Licensed CLC Vendors

Download the current list of vendors currently licensed to produce items with UCF trademarks (the free Adobe Reader is required to view the file):

UCF Licensee List

Frequently Asked Questions

Q. If a vendor is approved to receive payment throught UCF Purchasing - is this the same as being licensed?

A. No. Being approved by UCF Purchasing indicates only that an entity meets their standards to receive payments from the university. Being licensed applies only to merchandise using UCF trademarks and is administered through UCF Business Services consistent with the guidelines above.

Q. What does "internal consumption/promotion" mean?

A. Internal consumption/promotion refers to items that will either be used by the organization purchasing them or given away. An example of internal consumption are t-shirts that promote an event that are worn by group members.

Q. If the proceeds are donated to charity, is this considered internal consumption or promotion?

A. No. If an item using a UCF trademark is sold for any reason (even charitable), it is considered an item for sale/resale and is subject to licensing and royalty requirements. There is a provision that allows waivers of these requirements by UCF Business Services (contact UCF Business Services for more information).

Q. Where do I submit a design using a UCF trademarks for approval to produce?

A. Please send your design to Brian Compton, Marketing Director for Business Services, at 407.823.4506 or compton@mail.ucf.edu.

Please contact Brian Compton, Assistant Director for Business Services, at 407.823.4506 or compton@mail.ucf.edu for additional licensing information.

Last Modified: September 13, 2007 3:06 PM
Business Services Webmaster